Market IT Director · Omnicom Group Italy
Marco Radrizzani
Technology Executive · IT Strategy & Governance · Enterprise Transformation
About
Building the technology
organizations rely on
With over two decades at the intersection of technology and business, I have built, led, and transformed IT functions across multinational environments. Today, as Market IT Director at Omnicom Group Italy, I hold full accountability for IT strategy, governance, cybersecurity, and service delivery across a complex multi-brand ecosystem serving 1,800+ users.
My approach is rooted in the belief that technology must serve the business — not the other way around. I design IT operating models that are resilient, cost-effective, and aligned with organizational objectives, while maintaining the governance rigor demanded by frameworks such as SOX, ISO 27001, GDPR, and PCI DSS.
From steering multi-million-euro technology budgets to guiding post-merger integration initiatives, I combine strategic vision with the hands-on execution discipline that comes from two decades of real-world delivery.
Core competencies
Areas of expertise
IT Strategy & Operating Model
I design IT organizations that align with business objectives, from target operating models to technology roadmaps.
Technology–Business Alignment
I bridge the gap between technical complexity and boardroom expectations, translating IT value into business outcomes.
Enterprise Governance
I build governance frameworks aligned with SOX, ISO 27001, GDPR, and PCI DSS — protecting the business and satisfying regulators.
Organizational Leadership
I build, mentor, and lead high-performing IT teams, developing talent and creating cultures of accountability and innovation.
Vendor & Outsourcing Strategy
I manage strategic vendor relationships, contract negotiations, SLA governance, and multi-sourcing models at scale.
Financial Planning & Budget Ownership
I own multi-million-euro IT budgets, driving CapEx/OpEx planning, cost optimization, and financial reporting to executive stakeholders.
Cybersecurity & Risk Management
I define information security strategy, conduct risk assessments, plan incident response, and run security awareness programs across complex environments.
Cloud Adoption & Infrastructure
I lead Azure, AWS, and hybrid cloud migrations, driving infrastructure modernization, virtualization, and cloud governance at enterprise scale.
Business Continuity & Resilience
I design and implement BCP/DR strategies to ensure service continuity across critical business operations.
Post-Merger Integration
I support organizational M&A activity through IT due diligence, integration planning, and systems consolidation.
Data & Analytics Enablement
I implement BI solutions with Power BI and Qlik Sense to enable data-driven decision making at the executive level.
Digital Transformation
I leverage AI and generative tools to enhance productivity, automate workflows, and drive innovation — from prompt engineering and AI-assisted development to strategic evaluation of enterprise AI adoption.
Work history
Career timeline
2023
Present
Market IT Director, Italy
CurrentOmnicom Group · Milan
I hold full accountability for IT strategy, governance, cybersecurity, and service delivery across a multi-brand ecosystem of 1,800+ users. I serve as trusted advisor to international CIO and finance leadership, overseeing a multi-million-euro technology budget.
2019
2023
IT Director
Omnicom Group · Milan
I led IT operations, vendor strategy, and infrastructure modernization across Omnicom Italy's agency portfolio (CPM, TBWA, DDB, BBDO). I delivered major cloud adoption and workplace transformation programmes.
2006
2019
IT Manager / Head of Technology
InventaCPM · Milan
I built and led the internal IT function from the ground up, managing infrastructure, ERP systems (Sage X3), business applications, and a team of engineers over 13 years of sustained growth.
2002
2006
Systems Engineer / Project Leader
Finsoft (for Vodafone Italy) · Milan
I provided systems engineering and project leadership for Vodafone Italy infrastructure initiatives, delivering technical projects within a large telecommunications environment.
2000
2002
Software Analyst / Developer
TAU Controllo Processi · Milan
I designed and developed industrial process control software, building a strong foundation in systems thinking and software engineering through hands-on technical work.
1998
2000
IT Help Desk Level 2
Banca Commerciale Italiana (Comit) · Milan
I provided second-level IT support in a major banking environment, developing a deep understanding of enterprise IT operations and service management in a regulated sector.
Technical proficiency
Technology stack
Cloud & Infrastructure
Productivity & Collaboration
Security & Compliance
Data & Analytics
Automation
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